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- EVENTIA OPINION Izania Downie: One Future, one year on
0 Comment(s) 05/09/2008 +0100 GMT
The executive director of Eventia reviews the progress of the events organisation's corporate social responsibility initiative.
- INSIDER EXPERIENCE: Is it time for corporate events to become more experiential?
0 Comment(s) 04/09/2008 +0100 GMT
Pete Roythorne looks at how experiential marketing technique can
help meeting and conference planners take their internal events to the
next level.
 MOVING AHEAD: Eventia’s new chairman looks to the future
0 Comment(s) 04/09/2008 +0100 GMT
In the second and final part of his interview with Ingrid Brown, Eventia chairman Patrick Collins talks about his plans for the future of the association and the need to expand its membership to...  RECESSION WATCH: The new chair of Eventia shares his views on the market
0 Comment(s) 28/08/2008 +0100 GMT
In the first of two interviews recorded at this year's Summer
Eventia, Ingrid Brown talks to the association's newly elected
chairman, Patrick Collins, about who will be the hardest hit by the
...  HIGH FLYERS: There's more to Farnborough than an international airshow
1 Comment(s) 28/08/2008 +0100 GMT
James Latham talks to Farnborough International's new chief executive, Shaun Ormrod about what facilities and services the group has to offer beyond the famous airshow. - vBUSINESS EXPO: Gateway to the virtual world
0 Comment(s) 28/08/2008 +0100 GMT
Pete Roythorne finds out why a virtual world conference is proving such a hit with the meetings and events industries.
 SOCIAL SERVICE: Combining CSR with addressing the hospitality skills shortage
0 Comment(s) 21/08/2008 +0100 GMT
James Latham attends the launch of a new corporate social responsibility initiative by catering company Beyond Boyle aimed at providing homeless people with on-the-job catering training to help...  VOYAGE OF DISCOVERY 2: Land Rover’s global events strategy
0 Comment(s) 21/08/2008 +0100 GMT
Last week, we examined the Land Rover Experience, one of a breathtaking array of events the vehicle manufacturer holds. This week, Ian Whiteling talks to Gary Knight about the company’s... - SENSE OF ADVENTURE: How outdoor corporate challenges help prepare staff for modern business
0 Comment(s) 21/08/2008 +0100 GMT
Recently we asked if teambuilding had gone soft. Mick Earle of Wild
Track assures Ian Whiteling that this is far from the case, arguing
that outdoor management development is more relevant now...
- Economic downturn can’t derail Old Mutual leadership forum
0 Comment(s) 20/08/2008 +0100 GMT
The mounting pressures of the credit crunch couldn’t deter financial
services company Old Mutual from holding its biennial Top Leadership
Forum in Florida recently.
- OPINION Nick Wright: Welcome to the value exchange
1 Comment(s) 15/08/2008 +0100 GMT
A partner at experiential agency Amplify says it’s time brand
experiences went a little deeper than simply entertaining their target
audiences to deliver key brand messages and marketing...
 THE SPICE BOY: Cyrus Todiwala on why pan-Asian food is perfect for events
0 Comment(s) 14/08/2008 +0100 GMT
Far from traditional events fare, pan-Asian cuisine is growing in
popularity for a number of reasons. Ian Whiteling caught up with
legendary Indian chef Cyrus Todiwala of Café Spice at...  VOYAGE OF DISCOVERY: Inside the Land Rover Experience
0 Comment(s) 14/08/2008 +0100 GMT
From training dealers to teambuilding, the Land Rover Experience serves a number of key purposes, and nothing delivers the famous vehicle maker’s brand better than getting behind the wheel... - GOOGLE GOES LIVE: The search giant turns to experiential to drive mobile services
0 Comment(s) 14/08/2008 +0100 GMT
In its first foray into face-to-face activity, search engine giant
Google took to the parks and squares of London to raise awareness for
Google Maps and other software available on mobile phones.
- MPI WEC PREVIEW Martin Sirk: The search for relevance
0 Comment(s) 08/08/2008 +0100 GMT
The chief executive of ICCA looks forward to the forthcoming MPI WEC event in Las Vegas.
- OPINION Steve Martin: The art of persuasion applied to events
0 Comment(s) 08/08/2008 +0100 GMT
The author of Yes! 50 Secrets from the Science of Persuasion offers a fascinating insight into how you can better engage with delegates.
 BUYERS ABOARD: Corporate meetings planners face the big issues
0 Comment(s) 07/08/2008 +0100 GMT
From the credit crunch to supplier trends and tips on venues, the Buyers Networking Club invites Ian Whiteling on a Thames cruise to discuss the latest talking points affecting corporate meetings...  FOOD HEAVEN 2: Taste of London’s exhibitors have their say
0 Comment(s) 07/08/2008 +0100 GMT
Following last week’s interview with the event director, a
restauranteur and visitors, Ian Whiteling asks exhibitors what they
thought of this year’s Taste of London event at... - VIRTUAL PATH: Inside a new guide to events in Second Life
0 Comment(s) 07/08/2008 +0100 GMT
If you needed any more proof as to the rising importance of virtual
worlds as a meetings and events medium, you need look no further than
Clever Zebra’s recently released Essential Seven...
- ANALYSIS ExCeL gives hint of future plans with Arculus in chair
0 Comment(s) 05/08/2008 +0100 GMT
Hot on the heels of ADNEC’s purchase of ExCeL London, media and
exhibition industry guru Sir David Arculus has been appointed as the
venue’s chair. But is the move a sign of a new...
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