Successful Events

You can hand Successful Events one piece of an event, such as finding the venue or running delegate hotel bookings, or the whole project, and it says it shapes the work around what you ask for. For venue searches it sends a proposal of three to five venues matched to your brief and budget, negotiates rates and terms for you, and stays involved through site visits and after the event. It is a small Leeds agency, incorporated in July 2014, working on UK and overseas events with a lean towards associations.

Services

• Venue finding. It builds a shortlist from venues it says its team visits regularly, for groups of 10 to 1,000, in the UK or abroad, and negotiates using its supplier relationships and buying power. One client, Talk for Writing, says on the homepage that the service costs it nothing because of the way agency fees work with venues.
• Event management. Planning, supplier coordination, budgets, timelines and on-site support, offered in full or chosen piece by piece.
• Accommodation. A delegate booking page carrying your branding, listing discounted hotels near your venue with distance, amenities, cancellation terms and food and drink offers. The agency lists flexible cancellation, breakfast and a back-end support team as standard.
• Team building. Activities sourced through partners, such as escape rooms, murder mysteries, cocktail making and scavenger hunts.
• Incentive travel. Trips from one day to a week, with flights, transfers, activities and accommodation handled by the agency.
• Virtual and hybrid events. Partner streaming platforms, branded multi-camera studio streams, password-protected live streams with playback, and virtual assistants on the day.

Sectors and clients

If you run a membership body, this is the part of its work the agency puts first. Its associations page offers registration management, speaker coordination, sponsorship delivery, membership administration and financial management alongside conferences. It says its team has more than 35 years of experience in the association sector and that it manages hundreds of events a year for associations and charities. It also offers corporate event management. Clients named on its own site include the Research Quality Association, the Independent Print Industries Association, the National Performance Advisory Group, CLL Advocates Network and Arken Legal.

Recent work

The agency publishes client accounts rather than full case studies, so you get a clear view of what it did but no audience or budget figures.

• CLL Advocates Network: a three-day international conference where the agency handled venue sourcing, delegate travel, accommodation and on-site management, plus a three-day virtual event for which it sourced the platform and loaded the content. Its site shows the CLL Horizons 2024 desk in Barcelona.
• Research Quality Association: the agency finds venues and accommodation for the association’s events, leaving the association’s small team free for its own work.
• Arken Legal: six years of venue finding and term negotiation, including rearranging the firm’s events programme during the pandemic.
• Club Management Association of Europe: appointed in October 2025 as CMAE’s event partner, sourcing venues for its educational events and supporting its European Conference.

Company

Successful Events Limited (company 09140787) was incorporated on 21 July 2014, and the agency’s own site says it has worked since 2014. Its office is Suite 4, Regent House, 15 Hawthorn Road, Leeds LS7 4PH. It names James Manford as managing director, and its team page lists five people. Its areas page says it works anywhere in the UK, with local contacts in Leeds, York and Manchester.

What to ask before you appoint them

• If you take venue finding with no fee to you, will the agency tell you the commission each venue on your three-to-five shortlist pays it?
• On the branded accommodation page, are hotel rooms held in your name or the agency’s, and who pays for rooms your delegates do not book?
• For an association conference, which of registration, speakers, sponsorship and finances would its team run, and which stay with your staff?
• For a hybrid event, which partner supplies the streaming platform, and who is your contact on the day?
• For incentive trips abroad, who books the flights, and what package travel protection applies?

Related on Events Review

• Meetings and delegate management agencies
• C2events, a delegate management agency in Wakefield
• In Conference, Edinburgh and Glasgow
• Brightelm, Bristol
• Panoptic Events, Glasgow
• iMP, an event production agency in Leeds
• Conference venues in Leeds
• The questions that make agency proposals comparable
• Association congresses are won by host teams, not venues alone
• Choose the venue around the event, not the headline capacity

Sources: Successful Events homepage, venue finding, accommodation, associations, about us, contact and Companies House, checked 5 November 2026.